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FRESH NEWS FROM THE NPDA



Tell Lawmakers What You Need
The Powersports Capitol Hill Fly-In is your opportunity to meet directly with lawmakers and their staff to discuss the issues shaping your business and our industry.

Guest Author
Apr 102 min read


NPDA BOARD EXPANDS
"I believe strongly that we have both an opportunity and an obligation: to ensure our businesses remain sustainable, to support the employees and customers who depend on us, and to work together as dealers to protect and strengthen the industry we’ve all helped build,” Eggstein

NPDA Staff
Feb 242 min read


NEW NPDA OFFICERS & NEW BOARD MEMBER…Same Mission To Support Dealers
Falls Church, VA January 27, 2026 — The National Powersports Dealer Association (NPDA) celebrates five years of advancing the powersports industry by elevating Dealers to be well prepared, sustainably profitable and exceed the expectations of a growing customer base. To facilitate its mission NPDA races into the New Year with newly installed Officers and an expanded board of directors. Vice Chair Jayson Davis was unanimously elected to serve as Chairman, succeeding Bob Kee (w

NPDA Staff
Jan 273 min read


CONNECT WITH DEALERS DealerConnect 2026 Will Return To Columbus
Columbus, OH | October 13, 2025 – Dealers, mark your calendars! Based on the overwhelmingly positive response to the National Powersports Dealer Associations networking event in Columbus, Ohio, last month, DealerConnect is returning September 20-22, 2026. “Columbus Day is the perfect time for Dealers to ‘discover’ what they missed in Columbus at DealerConnect this year,” says NPDA founding Board Member and co-emcee, Gail Worth, “Dealer attendance was up 300% over last year
TigraNPDA
Oct 13, 20252 min read


BONUS SESSION!
Accelerate2Compliance Even with a 300% increase in attendance, NPDA realizes not every dealer could make it to Columbus. Rather than limiting critical information the association is adding a series of bonus sessions to the acclaimed EDGE webinars. First up: Accelerate2Compliance, both alphabetically and in terms timeliness! Powersports dealers store more sensitive data than ever, and the volume of security risk incidents increases by the day. Don’t risk the hassle, headache

NPDA Staff
Oct 1, 20253 min read


Which Game?
Football season is upon us. Everyone seems hyped at the pre-season showings, believing their team can “go the distance.” None of you can be that gun-shy with that feeling than FSU Alumni, of which I wear that badge proudly. Sam Dantzler, President, Garage Composites People who don’t “get” football (American, not that silly stuff they play in the U.K.), have clouded vision when they watch the game. Most think it’s just the same game, every play, until someone gets in for a sco

Guest Author
Aug 22, 20254 min read


NPDA Breaks Barriers to Dealer TV Advertising with Adwave Partnership
As part of its membership package and growth initiative, the National Powersports Dealer Association premiered Powersports World TV at its recent DealerConnect national convention. As we all know, TV advertising is a powerful tool, but many dealerships can’t afford it or don’t have the time to figure out how to get a commercial on TV. “As great a job as dealers do, there are huge barriers in TV advertising,” concedes NPDA’s Growth Committee Chair Bob Althoff. “Producing a TV

NPDA Staff
Jul 28, 20251 min read


BRIGHTLINE RETURNING TO CONNECT
“It is the people that make powersports special,” says BrightLine VP of Sales Gene Silas. “But even the best people can be brought down by bad leadership. Conversely, Great sales teams don’t just need compensation plans and CRM tools. They need clarity. Direction. Trust. Coaching. They need leaders who will walk with them, not just stand over them… If your team is struggling—before you blame them—look in the mirror!” Brightline VP of Sales, Gene Silas Brightline Dealer Adviso

NPDA Staff
Jul 28, 20252 min read


So you asked how the PRA Started?
by Sid Humphreys, Co-Founder of the Powersports Rep Association When the Professional Rep Association reached out to your NPDA, the message was clear that #WeAreBetterTogether. What wasn’t so obvious is what is PRA and how did it get established in a vacuum? Here is the scoop, courtesy of the co-founder: It's a cumulative effort from many viewpoints. It started behind the parts counter at Star City Powersports in Roanoke VA, now known as Motosport Roanoke. My Goal was to lea

Guest Author
Jun 25, 20253 min read


NPDA celebrates 4 Years of industry advocacy, growth
The National Powersports Dealer Association (NPDA) is proud to celebrate its 4th anniversary this May, marking four years of unwavering commitment to empowering powersports dealers and advancing the industry. Since its founding by Dealership Owners in 2021, NPDA has become the unified voice for independent and franchised Dealers nationwide, working tirelessly to support their success, sustainability and influence. The Founding Dealership Owners and Advisory Board Members fr

NPDA Staff
Jun 25, 20253 min read


Harley-Davidson retailers — Now what?
May 14, 2025 By Jayson Davis Powersports of Greenville It was Jan. 26, 1986, at approximately 8:55 pm. THE Bears (Walter Payton, Mike Singletary, Richard Dent, Jim McMahon, “Fridge”, Ditka & Co.) had just dominated the Patriots 46-10 in Super Bowl XX on the 19-inch RCA. The first commercial, airing mere seconds after the final whistle, was from McDonald's and gloriously resplendent with prerequisite ‘80s synthesizer music throughout. It showed a locker room full of Bear uni

Guest Author
May 14, 20253 min read


Top 25 EDGE Dealer Leaderboard revealed; webinars available for on-demand viewing
May 14, 2025 The NPDA's Top 25 EDGE Leaderboard expands to participation from Dealer Members from 16 different states and Puerto Rico. The third live EDGE webinar, held earlier this month, helped our Dealer Members continue to be the best they can be. Sales guru Tom O'Connor from Gold Partner Tom O’Connor Sales Academy provided another gem with his “Used Bike Masterclass.” Tom and fellow trainer Natasha Brooks were so kind as to offer attendees a free month of training at

NPDA Staff
May 14, 20252 min read


The Relocation Stall: The housing market's impact on your Dealership's great hire
May 14, 2025 By Jan Plessner ACTION Recruiting In today’s powersports hiring landscape, one thing has become crystal clear: relocating a candidate has become more complicated, more expensive, and more challenging, for all parties. Whether you're looking to hire a new GM, Finance Wizard, Parts Pro or Master Tech, if you want an elite performer, you will likely need to bring in someone from a different market. Today’s relocations are more complex and significantly more work tha

Guest Author
May 14, 20254 min read


Think tariffs are just a 25 percent markup? Think again.
May 14, 2025 By Mark J. Sheffield Woods Cycle Country Tariffs get thrown around in headlines and strategy meetings like they’re a simple math problem: A vehicle used to cost $20,000. Add 25% in tariffs, and now it’s $25,000. End of story. Except, it’s not. In reality, the way tariffs are calculated is far more nuanced—and many dealers (and frankly, some OEMs) don’t fully understand what’s happening upstream. And that misunderstanding could cost you. What Are Tariffs R

Guest Author
May 14, 20254 min read


Dealer Connect conference is shaping up nicely more than 4 Months Away from Ohio event
May 14, 2025 Our 2025 NPDA Dealer Connect is shaping up nicely, with both Dealer and Partner Members eager to gather Sept. 21-23 at the Hilton Columbus Downtown in Columbus, Ohio. We had a great month of interest in continuing to elevate our industry with collaboration and connection, as the exhibitor lineup now standing at 19 booths from our Partners. With our expanded space, we are offering 10x20 booths for those who are interested, so you will see a larger presence from so

NPDA Staff
May 14, 20252 min read


(Video) Ekho CEO Rowan Mockler provides insight on Partnership
May 14, 2025 Rowan Mockler, Co-Founder and CEO of Ekho, joined NPDA Executive Director Dave McMahon in the latest NPDA Video Chat. Rowan and has pulled former Dealership owner and more recently OEM excutive Mike Cunningham (Piaggio USA, Triumph, Zero Motorcycles) out of retirement to help spearhead the company’s efforts as Director of Business Development. Ekho’s technology will allow your dealership’s customers to complete the unit purchase, financing, payment, insurance,

NPDA Staff
May 14, 20251 min read


Sheffield Financial, Polaris extend multi-year financing partnership
May 14, 2025 Sheffield Financial, a division of Truist Bank, and Polaris have extended their long-standing retail financing partnership, which began in 2009. Sheffield Financial became an NPDA Gold Partner earlier this year and this month committed to be an exhibitor at 2025 Dealer Connect, Sept. 21-23 in Columbus, Ohio. This multi-year renewal highlights both companies' commitment to delivering customer-friendly installment financing options that enhance the retail experie

NPDA Staff
May 14, 20252 min read


Powersports insurance options shrink — Why broker expertise matters now more than ever
May 14, 2025 By Zach Materne Apiar Commercial Risk Management / Cell Brokerage Risk Management Group The tightening insurance market for Powersports dealers continues to create significant challenges at renewal. Over the last several years, the number of available carriers has shrunk — particularly impacting smaller dealerships, operations with watercraft exposure, and those selling ATVs and side-by-sides. Adding to the pressure, Sentry Insurance has announced it will begin n

NPDA Staff
May 14, 20251 min read
Standing with Our H-D Members: NPDA H-D CouncilPosition Statement
Standing with Our H-D Members

Guest Author
May 6, 20252 min read


NPDA unveils EDGE-ucation platform
NPDA unveils EDGE-ucation platform

NPDA Staff
Apr 25, 20252 min read
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