Sheffield Financial, Polaris extend multi-year financing partnership
- NPDA Staff
- May 14
- 2 min read
Updated: Jul 3
May 14, 2025
Sheffield Financial, a division of Truist Bank, and Polaris have extended their long-standing retail financing partnership, which began in 2009.
Sheffield Financial became an NPDA Gold Partner earlier this year and this month committed to be an exhibitor at 2025 Dealer Connect, Sept. 21-23 in Columbus, Ohio.
This multi-year renewal highlights both companies' commitment to delivering customer-friendly installment financing options that enhance the retail experience for Polaris dealers and customers nationwide.
Polaris dealers benefit from this partnership with access to Sheffield Financial's nationwide installment financing, digital tools and service, including:
Dealer-focused technology: Sheffield's online dealer portal provides Polaris dealers digital tools like prequalification technology and QR codes, allowing customers to check their buying power online without affecting their credit and easily transition to formal financing at a Polaris dealer.
Speed and simplicity: Sheffield's financing offers speed and simplicity to finance and insurance departments of all sizes. With fast approvals, simple customer-friendly contracting and quick funding, Polaris dealers can efficiently close sales seven days a week.
Flexible financing options: For both new and pre-owned Polaris powersports products, Sheffield provides clear, competitive and flexible installment financing options that help Polaris enthusiasts purchase their next powersports vehicle with affordable monthly payments.
Dedicated dealer support: Polaris dealers have access to Sheffield's powersports-specialist underwriters seven days a week, ensuring dealers have the support they need to finalize sales quickly.
"Polaris is a valued partner in our mission to deliver a flexible, convenient and friendly financing experience to powersports customers," said Susan Andersson, head of national accounts at Sheffield Financial. "This extended partnership reflects our shared commitment to providing innovative tools and exceptional service to Polaris dealers and helping customers bring their Polaris powersports adventure to life."
"Sheffield has been a reliable partner for Polaris, offering a range of fast and flexible financing tools tailored to the specific needs of our diverse dealer network. Extending this relationship highlights our commitment to providing our dealers with competitive financial solutions that support our shared growth," said Bob Mack, Chief Financial Officer and Executive Vice President, Finance & Corporate Development, Polaris.
