Unlocking F&I Opportunity in Powersports: Turning Missed Deals into Revenue

https://us02web.zoom.us/webinar/register/WN_gdvp2JV6SoWgEdH0fX3AvQ#/registration

In today’s powersports market, dealerships face increasing pressure to maximize profitability while keeping monthly payments within reach for customers. Many opportunities are lost when customers decline protection products due to upfront cost or budget constraints.

In this session, Brenda Cline-Kereakes will explore how dealerships can identify and recover missed F&I opportunities, improve product penetration, and create more flexible paths to purchase. Attendees will gain practical insights into evolving customer expectations, common gaps in the F&I process, and strategies that help drive both revenue and customer satisfaction.

In this session, you will learn how to:

• Turn more product presentations into closed sales

• Overcome payment objections with more effective conversations

• Create a more consistent, repeatable process across your team

• Increase PVR by maximizing the deals you already have