Check out how the inaugural session went down to kick off Dealer Connect by clicking the Play arrow above. You might see some familiar faces!
By Dave McMahon
NPDA Executive Director
With the end of the year rapidly approaching, there is plenty to celebrate from our perch over here at NPDA headquarters.
For starters, the NPDA welcomed well over 100 new dealership members in 2024, continuing momentum as we celebrated the association’s 3rd Anniversary. Dealers continue to appreciate and acknowledge the work that is being done on their behalf to achieve sustainable profitability. Whether you are currently a member or plan on joining us part of your holiday celebration to get a head start on 2025, we will always be here to Promote, Unite, Represent and Educate Dealers.
Speaking of celebrating, 2024 will go down in NPDA lore with a pair of historic milestones. The inaugural Dealer Connect conference at the Sonesta Hotel in Columbus, Ohio, brought together our Dealers and Partners for over two days to celebrate our success and build on future growth. As part of the milestone event, the NPDA revealed its all-new Powersports World TV channel, a subsidiary property of the NPDA that figures to be one of the largest drivers of growth at the retail level that our industry has seen in decades. Tune in today by clicking here.
Our Partners continue to join and renew the association as Members, realizing that a strong and healthy dealer body is imperative to their growth. We’re excited to continue to make connections between our Dealer and Partner Members in various new ways in 2025.
Dealers simply need to raise their hand — or click their mouse! — to participate in one of the NPDA’s Councils, and they did so in droves in 2024. Our Harley-Davidson Dealer Council continues to have the backs of all NPDA Harley-Davidson dealership Members. They gathered as one at AIMExpo in February, where they had a fruitful conversation with invited guest Luke Mansfield, COO of Harley-Davidson.
The Councils expanded with the formation of our first NPDA State Dealer Councils, which the Board of Directions encouraged as a way to help Dealers lessen their exposure at the state level. Seven states have had at least one State Dealer Council video meeting, with others coming up soon in January. NPDA Dealers should be on the lookout for an email invitation to their State Council meetings.
And while email continues to be our primary communication vehicle at the NPDA, we learned this year that building our relationships face-to-face adds to potential growth for all of us.
We hope you get plenty of face time with those you enjoy spending time with this holiday season. Enjoy every second and we will look forward to helping you make 2025 better in every way we can.
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