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FRESH NEWS FROM THE NPDA

PRI for April 21, 2026
THE POWER REPORT Week of April 21, 2026 Executive Dashboard Biggest Story: Tariff exposure is creating a split market: domestic-heavy manufacturers look steadier, import-exposed brands face margin pressure. Biggest Opportunity: Dealers who sharpen finance presentations and lender options can win payment-sensitive buyers now. Biggest Risk: Aging ORV/UTV inventory in slower regions could force discounting into early summer. Inventory Signal: Industry rightsizing continues, but

alfonsepalaima
16 hours ago3 min read
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PRI for April 28, 2026
The Power Report Weekly Intelligence for NPDA Members Dealer Practical. Market Smart. Profit Focused. Executive Dashboard Indicator This Week Dealer Read New Unit Demand Mixed Utility categories stronger than discretionary street Used Market Stable to Firm Clean trade-ins still valuable Dealer Consolidation Rising Multi-store groups remain active OEM Activity Moderate Product + channel positioning continues Financing Pressure Elevated Rate-sensitive buyers still payment shopp

alfonsepalaima
16 hours ago3 min read
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